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A phone system that talks properly to SME Professional, saving your team an hour a day by connecting every call directly to the CRM you already use.
Most providers call click-to-dial "integration." We mean your calls, your CRM and your customer records all working together automatically.
Incoming calls trigger instant customer records on screen. No searching, no delays - you know who's calling before you answer.
Every call is automatically transcribed, summarised with action points and logged to the customer record. No manual notes, no missed details.
Call any customer straight from their SME Professional record, on any device - a small feature but guaranteed to save your team hours per year inputting numbers manually.
Every call - answered, missed or transferred - syncs automatically to the SME Professional record, so anyone on your team has the full picture before they pick up.
The time-saving from our core CRM integration features mean you can spend more time on viewings, valuations and relationships.
75m
15m
In Daily Admin Time
The AI call intelligence platform built for estate agents.
Turn every conversation into usable data through automatic transcription and summaries, sentiment analysis, missed and unreturned call reporting, action items generated per agent, call trends and analytics, and automations that trigger the next step without anyone lifting a finger.
Purpose & Outcomes
Automations
Sentiment Analysis
Automatic Greeting Studio
Busiest Hours Breakdown
Missed Call Report
Agent Leaderboards
Custom Wallboards
Transcript
AI ContextAI Insights
Reporting
Call Summary
Call History
Action Items
RecordingOur Co-Founder, Calvin talks you through the CRE Connect platform and how the various features are saving our agents 1 hour per day in admin time.
SME Professional integration in action
We don't sell generic telecoms packages. Our entire business is built for estate agents and we've become the top choice as a result.
You choose between 3, 5 and 7 years. No shady lock-ins. We fix your price for the entire term. No surprise April price hikes.
One point of contact with quarterly reviews to ensure you're supported throughout your entire term.
Because we're whole-of-market, our suppliers want more customers on their platforms - and they fund us to buy people out of existing contracts to make that happen. That cost never gets passed on to you.
We can cover the remaining cost of your current contract, so a bad deal doesn't have to run its course.
The buyout is funded through our supplier relationships, not added to your new contract.
No need to wait out another year (or two) on a system that isn't working for you.
Get In Touch
Quick discovery call (often within the hour)
30-45 minute consultation with one of our experts at a time that suits you.
Tailored proposal for your agency
Your brand new system arranged and installed
Phone
020 4511 0342
Answer and make calls on your business number from mobile, laptop or desktop, wherever you're working.
Ring on every device at once, so a call to the office is never left unanswered.
Make and receive calls using your business number, maintaining professional presence even when working remotely.
Turn any laptop, tablet or phone into a full office extension, at no extra cost.
Play back exactly what was agreed with a vendor, buyer or landlord - no "he said, she said."
Coach new starters using genuine conversations, not generic scripts.
Recordings are stored securely and pulled up in seconds whenever you need one.
Review calls across the team to spot what turns valuations into instructions.
Promote new instructions or services while callers wait, instead of dead air.
Custom messaging and music reinforce your brand from the very first ring.
Send us your seasonal offer or new listing to promote, and we'll have it live - no engineer visit, no waiting around.
Well-produced hold content genuinely makes waiting feel shorter, so fewer callers give up.
Customer Result: A caller on hold heard one of our client's featured listings - and ended up viewing (and buying) a property £35k more expensive than the one they'd originally called about.
Mobile & Desktop
Softphone Apps
Click-To-Dial
Advanced Call
Menu (IVR)
Intelligent Call
Routing
Call Queues
HD Voice Audio
Call Recording
Voicemail-to-Email
Custom On-Hold
Music & Messaging
Customised
Branch Greetings
Phone Extensions &
Direct DDI Numbers
Local & National
Numbers
Call Forwarding
Automatic Call
Log to CRM
Inbound Screen
Pop
Branch-Level Call
Tracking
Missed Call Alerts
in CRM
Call Reporting
Dashboard
Answer Time
Tracking
Enterprise
Broadband
Automatic 4G/5G
Failover
Free Install from
Experienced Engineer
Scalable User
Licensing
UK-Based Technical
Support
5 Ring Response
Policy
Typical Telecoms Provider
Trustpilot (industry avg.): 3.2 ★
Hidden feature costs
Outsourced support teams
Limited CRM integration capability
Basic call reporting
Rigid contracts with no flexibility
Slow support response times
Dedicated Account Manager
5-ring answer policy
Quarterly check-ins
UK-based team (no call centres)
We’ve been so impressed from start-to-finish by CRE. Jose and Billy in support are superstars - always friendly, always quick to help. And Ryan and Calvin were amazing in the initial set-up.
Michelle Cook
Director
Calvin and his team have been excellent in setting up our phone system. The integration is providing so much value to everyone internally.
John Newhouse
Managing Director
CRE have been such a great company to deal with. They went above-and-beyond and we’re super happy with our system. We’ve been working with them for a few years now, and they are excellent.
Ben Gee
Founder
Having recently switched our telecoms to CRE, we have experienced exceptional service from the initial discussions, through to the professional install with Sully. The integration with our Street CRM is a game changer!
Neil Bartlett
Managing Director
We're delighted with the service that CRE has provided. From start to finish - Calvin helping to get everything set up and Arben getting it all working. Finally, a telecoms company that actually does what they say they will!
Steve Wayne
Founder
We've been super impressed with everything that CRE has provided so far, especially the call intelligence dashboard. It provides us with so much useful information.
James Du Pavey
Founder
Our members are seeing a massive benefit from CRE's services. The ability to integrate into the CRM means their platform provides major time-saving, which our members love.
Iain McKenzie
CEO
I cannot recommend CRE more. From start to finish the transition has been seamless. The integrated transcript to our CRM is perfect and saves so much time by saving a summary of the conversation directly to the clients details.
Connor Quirk
Director
From the sales call initially which was a great presentation and offer, to the onboarding process and the installation itself CRE have lived up to their promises. Service has been brilliant
Paul Ashton
Director
Ben Gee from Hat & Homes tells us about his experience with CRE after a year and a half of service. As a multi-site agency, he needed a reliable phone system to increase the productivity of his team.
We're the only telecoms provider in the UK not tied to one system or one manufacturer.
We'll recommend whatever system fits, not whichever one we're tied to.
If a better system launches mid-contract, we switch you to it.
No chasing different vendors every time something goes wrong.
From first call to go-live, here's exactly how it works.
A quick, no-pressure call to understand your agency. We find out what's working, what's not, and what actually matters to you.
One of our specialists talks you through the right fit for your agency - a conversation, not a generic sales pitch.
You choose your system and your term - 3, 5 or 7 years - with everything costed and explained before you sign anything.
Your new connection is ordered and configured in the background, including failover if you've added it, all tested before your line changes.
We test your connection thoroughly before cutover, then talk you through your new setup - including failover - so there's nothing to figure out on your own.
Your new connection goes live in a planned cutover, with your existing line kept active until the new one's tested and ready - so you're never left without service.
Got questions? We've got you covered. Here are some quick answers to help you get the most out of CRE.
It means your CRE phone system and your SME Professional account work as one thing, not two separate tools sitting side by side. When a contact calls, their SME Professional record pops up automatically, the conversation transcribes and logs itself against that record, and you can click-to-dial straight out of SME Professional - no manual dialling or note-taking either side.
No - the integration lives inside the phone system itself, not as a plug-in you add to your existing provider. Auto-pop, click-to-dial and automatic call logging into SME Professional only work because the calls are running through a CRE phone system in the first place.
CRE Connect sits on top of it. The SME Professional integration handles the plumbing - records syncing, calls logging - while CRE Connect turns that data into AI call intelligence: sentiment analysis, call summaries, missed-call reporting and agent leaderboards. It comes included with your CRE phone system, not sold as a separate add-on.
Both ways. Calls made or received through your CRE phone system log automatically to the right SME Professional record, and clicking a number inside SME Professional dials out through your phone system - so SME Professional and your phones stay in sync in either direction.
Yes - the softphone app puts your business number on your mobile, laptop or desktop, so click-to-dial and auto-logging to SME Professional work the same way wherever your team is calling from.
No - the integration connects on top of your existing SME Professional account. Your records, workflows and data stay exactly as they are; we're just adding a calls layer that talks to them.
Book a free no-obligation telecoms review and discover how CRE can improve integration, reduce admin and deliver better value.
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