Culture
October 18, 2026
Welcome To The New CRE: A Website Built For Estate Agents
Freddie Molyneux
•
5 minute read

Welcome To The New CRE: A Website Built For Estate Agents

Welcome To The New CRE: A Website Built For Estate Agents

Our new website is live, and it has been built around one idea: CRE Group only works with estate agents, so everything on it should be useful to one. Here is what is new, what you can do on it, and why we rebuilt it from the ground up rather than giving the old one a lick of paint.

Introduction

Why We Started Again

Our old website was built for a different version of CRE. It talked to every kind of business, listed every kind of service, and did a reasonable job of explaining what we sold. What it did not do was explain who we are now.

Over the last year, CRE Group has become something very specific: a telecoms partner built exclusively for estate agents. We integrate directly with the CRMs agents actually use, we include CRE Connect with every phone system, and we are the recommended telecoms partner to some of the most respected networks in the industry. A website that tried to be everything to everyone was never going to say that properly.

So we did not redesign it. We started again, with a single brief: if you run an estate agency, every page should feel like it was written for you. Because it was.

What's New

Built Around Your CRM

The heart of the new site is our Integrations hub. Every major agency CRM - Alto, Reapit, Street, Loop, Rex, Dezrez, Apex27 and iamproperty - now has its own page showing exactly how our phone systems work with it. Screen pop, click-to-dial, automatic call logging and AI call summaries, explained in the context of the system your team is in all day.

If you want to know whether we work with your CRM, you no longer have to ask. It is right there.

See CRE Connect For Yourself

CRE Connect, our AI call intelligence platform, gets the space it deserves. Its own page walks through transcription, call summaries, sentiment analysis, missed call reporting, agent leaderboards and wallboards.

Even better, you can now watch it in action. Our new CRE Connect demo hub has a dedicated walkthrough for each of the major CRMs, with our co-founder Calvin talking you through the platform and the phone system exactly as it works with Alto, Reapit, Street, Loop or Rex. Request access, and you will see the real thing - not a stock video.

Find Your Hour

We talk a lot about saving agents an hour a day. The new homepage lets you see what that means for your own agency. Our 1 Hour Saved calculator shows how the time adds up across your team, every week and every year, based on how agents actually spend their time on calls, admin and follow-up.

Free Tools And Straight-Talking Content

The new Resources section is where we will share things that are useful whether or not you ever become a customer. First up is our free Estate Agent CRM Integration Checklist, a quick way to find the places where your CRM is not talking to the rest of your business. More tools are on the way.

Alongside it, the blog will cover CRM integration, telecoms, industry events and the charity work we get up to - written in plain English, with no small print.

Partnerships, Offers And Proof

Every one of our partnerships now has its own page - The Guild of Property Professionals, Fine & Country, Kerfuffle, Relocation Agent Network, ICG, LonRes, Propertymark and more - each with an offer built specifically for its members.

And rather than asking you to take our word for it, our Testimonials page brings together video case studies and reviews from estate agents who already use us.

Talk To Us Your Way

Booking a telecoms review is now quicker, wherever you land on the site. You can also find our referral programme, the Customer Days we run for clients, and the senior team behind the business - plus a new live chat and WhatsApp assistant to point you in the right direction any time of day.

What It Means

The Same CRE, Finally Saying It Properly

None of what we do has changed overnight. We are still whole of market. We still fix your costs for the full contract term and give you a choice of 3, 5 or 7 years. We still answer in five rings, and you still get one account manager from start to finish.

What has changed is how clearly we can say it. The new site is built for the way estate agents actually look for a supplier - quickly, often on a phone between viewings, and with very little patience for jargon. It works properly on mobile, it gets to the point, and it shows rather than tells.

We only work with estate agents. Now the website says so on every page.

Take A Look Around

Tell Us What You Think

Have a click around. Find your CRM on the Integrations page, run your numbers through the 1 Hour Saved calculator, or download the free CRM Integration Checklist.

If you spot something you like, or something we could do better, we would genuinely like to hear about it. And if you are ready to see what your phones could be doing, book a telecoms review - fifteen minutes, no hard sell.

Follow us on LinkedIn and Instagram to see what we add next.

Our old website was built for a business we have moved well beyond. Over the last year CRE has become the telecoms specialist for estate agents, and we needed a website that said that clearly from the very first page. This new site does exactly that. It is built around the CRMs agents use, the problems they actually have and the questions they actually ask - and it reflects where we are now, as the market leader for estate agent telecoms. It is also just the start. We will be adding new tools, content and features to it all year.

Freddie Molyneux, Head of Marketing at CRE Group

Freddie Molyneux

Head of Marketing

Ready to review your estate agencies telecoms?

Book a free no-obligation telecoms review and discover how CRE can improve integration, reduce admin and deliver better value.

Book telecoms review